WELCOME TO THE ARCHIVE (1994-2014) OF THE MAQUILA SOLIDARITY NETWORK. For current information on our ongoing work on the living wage, women's labour rights, freedom of association, corporate accountability and Bangladesh fire and safety, please visit our new website, launched in October, 2015: www.maquilasolidarity.org
Many people assume that a corporate campaign automatically involves a boycott of the retailer being targeted. This is not always the case. To date, MSN has decided against using the term "boycott" in our campaigns.
Direct lobbying at retail stores has been another effective element of corporate campaigns.
When retailers refuse to respond to more polite forms of protest, groups across Canada and the US have taken the issues directly to the customers.
You can hold a "sweatshop Shopping Tour" at your local mall.
Plays are ideal for use in schools and at educational events. Guerrilla or street theatre may be used to attract media and consumer attention.
The winter holiday season is a great time for Stop Sweatshops campaigning. Organizing a caroling session in front of a local mall has proven effective.
A Sweatshop Fashion Show is an easy, fun and creative educational tool to inform ourselves and people in our communities about the sweatshop abuses hidden behind clothing labels.
Many people assume that a corporate campaign automatically involves a boycott of the retailer being targeted. This is not always the case. To date, MSN has decided against using the term "boycott" in our campaigns.
You can make an impact today simply by asking the right questions when you shop.
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